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Bad Bunny InCulture POV
Bad Bunny InCulture POV

April, 2026Bad Bunny turned the Super Bowl into a cultural moment and brands should take note: participate, don’t persuade.

CHANNEL | MULTICULTURAL | THOUGHT LEADERSHIP
The 2026 Winter Olympics Recap
The 2026 Winter Olympics Recap

March, 2026Horizon Futures unpacks record breaking impact of the 2026 Winter Olympics.

CHANNEL | THOUGHT LEADERSHIP
Super Bowl LX Recap: Forged Under Pressure – TV’s Biggest Event Celebrates Its Diamond Anniversary
Super Bowl LX Recap: Forged Under Pressure – TV’s Biggest Event Celebrates Its Diamond Anniversary

February, 2026Horizon Futures unpacks who watched and how, and exploring the Big Game’s cultural resonance, both in the moment and in the afterglow.

CHANNEL | THOUGHT LEADERSHIP
The Future of Finance is Social: Engaging the Next Generation of Wealth
The Future of Finance is Social: Engaging the Next Generation of Wealth

January, 2026Major life moments present prime opportunities for financial product adoption.

CHANNEL | THOUGHT LEADERSHIP
FAST Is Vast: Research from Roku & Horizon Media reveals explosive growth in free, ad-supported TV
FAST Is Vast: Research from Roku & Horizon Media reveals explosive growth in free, ad-supported TV

January, 2026FAST has quietly become one of the fastest-growing parts of the TV ecosystem.

CHANNEL
AI First Look: Rewriting The Consumer Journey
AI First Look: Rewriting The Consumer Journey

September, 2025AI has moved from experiment to everyday.

CHANNEL | THOUGHT LEADERSHIP
Canadian Shoppers Are Redefining Brand Loyalty By Going Local
Canadian Shoppers Are Redefining Brand Loyalty By Going Local

September, 2025A new report reveals how Canadian shoppers are putting their dollars behind homegrown values.

CHANNEL | THOUGHT LEADERSHIP
Trendspotting in This Year’s Super Bowl Ads
Trendspotting in This Year’s Super Bowl Ads

February, 2025The humanizing of AI tools, growing distrust of American healthcare, increased visibility of women's sports, and more.

CHANNEL
2025 Top Trends Spotlight: Randomization Nation
2025 Top Trends Spotlight: Randomization Nation

February, 2025Bored of “more of the same,” people are seeking content and experiences that puncture through the algorithmic lull.

CHANNEL | THOUGHT LEADERSHIP
Canadian Perceptions of 3D + Faux/CGI OOH Advertising
Canadian Perceptions of 3D + Faux/CGI OOH Advertising

November, 2024OOH remains relevant — particularly when it comes to innovative, creative 3D ads that lend themselves to social sharing.

CHANNEL | THOUGHT LEADERSHIP
Horizon Canada: Advertising in Video Streaming Platforms
Horizon Canada: Advertising in Video Streaming Platforms

May, 2024Streaming platforms must find a balance between cost-saving options and a demand for ad-free viewing.

CHANNEL | THOUGHT LEADERSHIP
Blogging is Back: Creators Usher in a New Era of Newsletters  
Blogging is Back: Creators Usher in a New Era of Newsletters  

April, 2024Creators are increasingly turning to newsletters as an antidote to social media algorithms.

CHANNEL
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