January, 2023Horizon's EVP, Chief of WHY Sheri Roder discusses the key to marketing to the elusive Gen Z.

January, 2023We're looking to answer the big question: does the buzz around new tech impact the general public the way it does the business world? 

December, 2022Biotech brands are using science to create better-for-you foods without forgoing flavor.

December, 2022Canada's content consumption shifts in a post-pandemic landscape.

December, 2022Our expectations for personalization are at an all-time high.

November, 2022Brands looking to reach sports fans can find engagement through subcultures.

October, 2022Gen Z isn't just consuming horror genre entertainment – they're making it.

October, 2022Psychological outlooks resulting from inflation are greatly affecting people's holiday experiences.

October, 2022For Smith-Wilson, doing DEI differently means totally rethinking where it sits and how it functions.

October, 2022With self-care a growing priority, the quest for unique, “all-out” experiences are in high demand.

October, 2022The hospitality industry is rebounding in a changing landscape.

October, 2022Inflation doesn't affect everyone equally.