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Canada’s Connected TV and Content Landscape
Canada’s Connected TV and Content Landscape

December, 2022Canada's content consumption shifts in a post-pandemic landscape.

Media
Bespoke YOUniverse: Brand-Led Personalized Realities Make Users the Main Character
Bespoke YOUniverse: Brand-Led Personalized Realities Make Users the Main Character

December, 2022Our expectations for personalization are at an all-time high.

TOP TRENDS
The Power of Sports Subcultures for Brand–Fan Engagement
The Power of Sports Subcultures for Brand–Fan Engagement

November, 2022Brands looking to reach sports fans can find engagement through subcultures.

Culture
Horror Appeal Bleeds Past Halloween – and the Screen
Horror Appeal Bleeds Past Halloween – and the Screen

October, 2022Gen Z isn't just consuming horror genre entertainment – they're making it.

TOP TRENDS
Holiday Report 2022: The Three Holidays of America Under Inflation
Holiday Report 2022: The Three Holidays of America Under Inflation

October, 2022Psychological outlooks resulting from inflation are greatly affecting people's holiday experiences.

Major Moments
Horizon’s Chief Marketing and Equity Officer Latraviette Smith-Wilson on Doing DEI Differently
Horizon’s Chief Marketing and Equity Officer Latraviette Smith-Wilson on Doing DEI Differently

October, 2022For Smith-Wilson, doing DEI differently means totally rethinking where it sits and how it functions.

Thought Leaders
Hospitality Trend: WanderMUST
Hospitality Trend: WanderMUST

October, 2022With self-care a growing priority, the quest for unique, “all-out” experiences are in high demand.

TOP TRENDS
Top Trends Shaping Hospitality in 2022
Top Trends Shaping Hospitality in 2022

October, 2022The hospitality industry is rebounding in a changing landscape.

TOP TRENDS
Inflation Nation Webinar: What Brands Should Know
Inflation Nation Webinar: What Brands Should Know

October, 2022Inflation doesn't affect everyone equally.

Thought Leaders
New Normal Newsflash: August 2022
New Normal Newsflash: August 2022

September, 2022At the end of summer 2022, inflation and economic concerns are top of mind.

Culture
Top Trends: Real-Time Retail
Top Trends: Real-Time Retail

September, 2022Tech solutions like robotics, direct-to-avatar shopping, and automation are transforming the speed of retail.

TOP TRENDS
The 2022 Gen Z Field Guide
The 2022 Gen Z Field Guide

September, 2022For Gen Z, popular culture has been replaced by subcultures and niche communities.

Culture
Futures
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